What’s on Your Production Printing Wish List?

Considering major shifts in the industry, the new continuous feed inkjet printers may be at the top of your wish list. InfoTrends believes that by 2018 production color inkjet volume will exceed color toner. Are you ready for a business model transformation that offers high speed and high volume personalization capabilities and profitability?

Production print and wide format are impressive start-to-finish solutions that can maximize business potential without sacrificing quality—leaving wide open new opportunities to print more personalized catalogs, transaction data combined with marketing and sales collateral, even highly customized color photo memory and recipe books.

Trending technology is exciting but does it apply to your business?

The right vendor can help take a macro and micro view of your situation to evaluate how to keep a competitive edge, or stay relevant within your organization.

No matter your size—thoughts about profitability, cost reduction, efficiency and document integrity rule the list of decision making priorities. Can you benefit from:

• Alternatives to print/delivery of information in multiple channels
• Web to print
• Variable data capability
• Reduction in order size/short runs
• Scalable digital workflow
• Matching the right solutions to your applications

Before picking a vendor ask questions.

• Are they evaluating your needs or more focused on selling a product?
• Do they back up their products with experienced factory trained technicians or farm out technicians?
• Can they service quickly to keep downtime to a minimum?

Take the next step.

Think vendor "partner" to help choose the technology and products that work best for your print environment. Digital color presses, wide format, finishing equipment, workflow management software — it’s easy to get lost in the technology weeds.

A multiple vendor, one-stop-shop like EO Johnson can clear away the complexities, sort out the best choices and consolidate support services.

"Building relationships is most important. Being responsive is critical. For many of our customers, machines are a revenue stream so we’ve built a world-class service team to back up our ‘no downtime’ company perspective. In fact, for the Océ Arizona UV Flatbed, we’re the only full line servicing dealer in the Midwest," says Garrett Baumgardner, EO Johnson Production Print Manager.

What’s on your wish list? Pick a vendor that knows the value of building relationships and can provide world-class products and service. It’s the fasted way to reduce complexities and keep you working at what you do best.